Digital Marketing Series: Nonprofit Website 3.0

Learn to get the most out of the investments you’ve already made in your current website, plus learn about new and unique resources available to you if you are thinking about a new or upgraded website.

In Nonprofit Website 3.0, you will learn:

• The essential principles of creating a third-generation website (websites 3.0)

• The three critical homepage mistakes nonprofits are making

• Why nonprofit websites are terrible for driving online donations --- and what you can do about it. 

• How mobile has transformed basic elements of web design

• Getting “sticky” site traffic so that online visitors become donors, clients and advocates

• How to get a Google AdWords Grant to work hard bringing the right clients, donors and advocates to your webpage. 

• What to look for in a web designer/developer …. and how to manage them now and over time.

This training may be taken individually. For the best value and Certification we encourage participants to register for all four. 

Program Fees:

• $50 for Members and Nonmembers
  

Offered in partnership with the Fairfield County Community Foundation.