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DIGITAL MARKETING SERIES: THE ABCs OF DIGITAL COPYWRITING AND CONTENT CREATION 12/6/2018
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Are people bothering to listen to what your nonprofit is saying? The truth is that many nonprofits are sending out lots of communications, but too few people are listening. In this training, you’ll learn how to create digital content that stands out and get people to act.

 Export to Your Calendar 12/6/2018
When: Thursday, December 6, 2018
9:00am - 12:00pm
Where: Fairfield County's Community Foundation
40 Richards Avenue
Norwalk, Connecticut  06854
United States
Contact: Lilian Gutierrez
860.525.5080


Online registration is available until: 12/6/2018
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Digital Marketing Series:

The ABCs of Digital Copywriting and Content Creation


Now more than ever, nonprofits need skilled copywriters to help spread their message, maintain their visibility and mobilize participation. Copywriting budgets, however, are often limited or nothing, forcing employees to become the writers for their organizations. If this sounds familiar, then The ABCs of Nonprofit Copywriting training is a must for you.

 

In The ABCs of Copywriting and Content Creation, you will learn:

  • The ABCs of nonprofit copywriting
  • How to write an email appeal for your year-end campaign
  • Blogging...how to do it and should you bother
  • Online versus the offline (e.g. direct mail, newsletters)? How do they differ?  How do they work together?
  • Moving your communications from a public service to mission-driven brand building power
  • Tricks and tips for the multi-media nonprofit

This training make be taken individually; for best value and Certification we encourage attendants to register to all four.

 

Program Fees: 

  • $50 for Members and Nonmembers

Offered in partnership with the Fairfield County's Community Foundation.

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